When the EEEEATS Con 2025 food festival landed in Los Angeles, food was only part of the story. The bright, playful, and high-energy atmosphere was brought to life through bold design and high-impact event graphics produced by CR&A Custom.
Known for turning creative visions into larger-than-life experiences, CR&A Custom transformed the venue with custom signage, colorful displays, and immersive printed environments that captured the event’s fun, community-first vibe. Every installation, from the entrance wall to the ice cream booth, showed how good design and quality print production can make people stop, smile, and snap a photo.
Freestanding Directional Signage with a Playful Twist
Finding your way around EEEEEATS Con was easy thanks to CR&A Custom’s freestanding event directional signage. These extraordinary signs were mini works of art. Each one featured a vibrant blue color palette, crisp typography, and whimsical illustrations that reflected The Infatuation’s signature look.
Framed with a modern wooden structure, the signs struck the perfect balance between functionality and style. They guided visitors through food stalls, panel discussions, and lounges while keeping the experience cohesive and upbeat. The wood framing gave the installations a handcrafted feel, contrasting beautifully with the bold printed graphics.
This is what event signage should do: help guests get where they’re going while adding to the overall vibe of the event.
A Grand Entrance Worth Talking About

Before guests even took a bite, they were met with a showstopper: a massive large-format printed entrance wall designed and produced by CR&A Custom. Stretching across the main entryway, this installation welcomed thousands of food lovers with a flood of bright blues, bold typography, and illustrated icons celebrating everything EEEEEATS Con stands for: fun, flavor, and community.
The wall featured smooth, seamless panels with rich, consistent color from edge to edge. CR&A’s advanced large format printing technology ensured that every shade of blue popped, every line stayed sharp, and the overall piece photographed beautifully.
Events like this are a visual playground, and the entrance wall set the tone perfectly, inviting guests to step inside, grab their cameras, and start exploring.
Inside Scoop: The Ice Cream Booth Everyone Loved
Few installations were as crowd-pleasing as the “Inside Scoop by Infatuation” ice cream booth. Designed to make people stop in their tracks, this custom-built setup featured a striped awning, bold blue branding, and playful illustrations that perfectly fit the event’s personality.

CR&A Custom handled every printed detail—from the menu board to the booth’s backdrop—using durable, high-quality materials that could handle the crowds (and the inevitable sticky fingers). The booth’s clean design, crisp graphics, and color consistency made it one of the most photographed spots at the event.
It’s a perfect example of how experiential event graphics can create both engagement and brand recognition in one go.
How CR&A Custom Turns Ideas Into Experiences
What makes CR&A Custom stand out isn’t just the quality of their prints. It’s the strategy and craftsmanship behind them. Every branded sign, wall, and booth at EEEEEATS Con was produced in-house by a team that understands how materials, color, and lighting work together in a live environment.
Using advanced printing and fabrication technology, CR&A ensures consistency across every surface, whether it’s rigid panels, fabric displays, or textured finishes. The result: event graphics that look as good in person as they do on social media.
The company also manages installation and on-site setup, so event organizers don’t have to worry about logistics. That’s the kind of full-service support that turns ambitious ideas into polished, high-impact realities.
Why Event Graphics Matter More Than Ever
In a city like Los Angeles, where every event competes for attention, designing an environment that tells a story is essential. Event graphics do more than decorate a space; they guide, inform, and connect people to the brand experience.
The right visuals make navigation effortless, enhance brand recall, and turn ordinary backdrops into shareable moments. At EEEEEATS Con, every printed element worked together to immerse guests in The Infatuation’s fun, food-loving world.
CR&A Custom specializes in helping brands, agencies, and venues create that same kind of magic. Whether it’s a food festival, pop-up activation, or large-scale conference, their event graphics make an impression that lasts long after the lights go down.

Bringing Big Ideas to Life Across Los Angeles
From building wraps in Downtown LA to barricade graphics at construction sites and retail launches, CR&A Custom brings creativity and technical precision to every project. Their Los Angeles headquarters is equipped to handle projects of any size, from single booths to entire event venues.
The EEEEEATS Con 2025 project perfectly captured what CR&A does best: transforming blank walls and empty spaces into branded environments that people remember. The combination of color, creativity, and craftsmanship turned a simple food festival into an immersive visual experience.
Experience-Driven Design, Built to Impress
CR&A Custom’s work at EEEEEATS Con 2025 proves that large-format print production can be both beautiful and functional. It’s about more than ink and materials. It’s about storytelling through design.
Whether you’re planning a corporate activation, a public event, or a large-scale brand launch, CR&A Custom helps bring your vision to life with event graphics in Los Angeles that are vibrant, durable, and impossible to ignore.
See more of CR&A Custom’s work and learn how their team helps brands stand out at https://cracustom.com.