People make quick judgments about a business based on the storefront. For fitness studios in particular, the outside needs to set the tone before someone signs up for a class. Hot 8 Yoga understood this and brought in CR&A to refresh one of its locations with large perforated window decals that show the energy of their classes and clearly communicate their introductory offer.
What are perforated window decals? This large format print application uses a perforated vinyl film that displays full graphics from the window’s outside while still allowing natural light into the studio. People inside can see out, but passersby can’t see in. Just a vibrant, bold branded message. It is one of the most popular materials for storefront advertising because it gives businesses the best of both worlds: privacy and openness.
For Hot 8 Yoga, this was an ideal match. Their yoga studios rely on a bright, open atmosphere that supports heated classes, breathwork, and movement. They needed a window solution that delivered full photographic branding without blocking sunlight. Perforated window decals are the perfect fit.
Capturing the Hot 8 Yoga Experience in Print
Hot 8 Yoga’s visual identity demonstrates real effort and real expression. People are sweating, holding tough poses, or settling into restorative postures. That authenticity was important to preserve when the images were scaled up to full window height.
Large format printing brings out details that most people never notice in smaller photos. Skin texture, movement lines, studio flooring, and facial expressions become part of the storytelling. We printed all graphics at high resolution so these moments stayed sharp and readable even in bright daylight. When someone walks past the studio, they instantly understand the mood of the space. They see the intensity of heated yoga and the sense of community the studio is known for.
For Hot 8 Yoga’s window graphics, the promotional message sits at the center panel and anchors the entire storefront. The typography uses strong contrast so the message stays readable even when viewed from across the parking lot.
Adapting Designs to Different Storefront Sizes
Hot 8 Yoga has multiple locations, each with different window layouts. Some studios have long horizontal spans. Others have tall, narrow panes. A few combine both.
Our production team mapped each storefront digitally before printing. This ensured that bodies, poses, and text landed cleanly across the frame of each window. At some locations, we used vertical images of strength training to give height and momentum.
Even though every site had its own dimensions, the final results across studios feel unified. That is what a consistent brand identity should do. It lets each location look unique while still feeling unmistakably part of the same family.
Durability That Holds Up Through Sun and Heat
A window graphic installed on a busy street faces some real-world challenges. Heat, sunlight, rain, and daily wear all take their toll. That is why we print with UV-resistant inks designed for outdoor conditions. Every panel is laminated with a protective film that shields it from fading and abrasions.
Window graphics also need to maintain their structure. If edges lift or bubbles form, the entire display loses its clean appearance. Surface prep is essential. Our installation crew cleaned each pane, aligned every panel, and applied firm, even pressure to ensure proper adhesion.
Inside the studio, the light enters naturally, and students can see out without feeling exposed. This balance is why fitness studios, retail stores, and wellness brands often choose window perf for their storefronts.
Turning a Storefront Into a Full-Time Brand Experience
When the wraps were installed, each Hot 8 Yoga studio had a refreshed presence that felt active and inviting. People in the parking lot or walking nearby saw powerful visual moments of real movement. It is simple and effective advertising that works twenty-four hours a day.
The combination of photography, scale, and clarity gives every location a story that begins before anyone takes their first class. That is what good storefront graphics do. They communicate the experience in a single glance.
Hot 8 Yoga now has window displays that reflect the energy of their classes and the personality of their community. CR&A Custom was proud to help bring that to life.
