WHAT IS THE DIFFERENCE BETWEEN POP AND POS? Even if you are only vaguely familiar with the world of retail and design you have probably heard people talking about POP and POS. But what do the acronyms stand for and what is the difference betwee... Mar 16, 2020
Wallpaper Can Be a Smart Branding Device When it comes to visual design, you should strive to surprise. This can be achieved in a number of ways, but one of the most effective devices consists in advertising on unexpected objects or spaces, ... Mar 12, 2020
4 ADVANTAGES OF FLEET GRAPHICS We tend to think of visual design as static and bi-dimensional, but what happens when we apply design to a vehicle, the quintessential moving, tridimensional object? Fleet graphics are images placed o... Mar 9, 2020
CR+A CUSTOM WORKS WITH L.A. METRO TO TURN VINYL BANNERS INTO REUSABLE BAGS CRA Custom is working with L.A. Metro to turn vinyl banners into reusable tote bags, an effort that helps divert waste from landfills to prevent them from filling up. The banners are used as signs to ... Mar 5, 2020
4 Principles to Consider When Designing Signage for Your Event Any successful event is the end result of a series of factors that should be carefully considered in order to achieve the desired outcome. Every detail counts, including the signage, those graphic ind... Mar 2, 2020
4 Reasons Why Design Is Your Best Business Partner We live in a visual world, and with social media and digital communication on the rise, the importance of design and graphic communication will only grow in the years to come. Therefore, design should... Feb 27, 2020
Utility Box Wraps in South Park Help Visitors Wayfinding Through the Neighborhood The neighborhood of South Park has for long been home to major entertainment venues and destinations, such as the Convention Center, Staples Center, and LA Live. However, many visitors don’t realize t... Feb 7, 2020
Choosing the Right Typography for Your Business – 5 Essential Tips Choosing the right typography for your business can be a hard and daunting process for many companies, but it can help us establish the identity of our brand. That’s why we need to be careful, since f... Feb 4, 2020
CR+A Custom’s President Carmen Rad Joins the Workforce Development Board On behalf of the entire CR+A Custom team, we want to congratulate Carmen, who has just become a part of the City of Los Angeles Workforce Development Board, as a member of WDB and Youth Council, which... Jan 31, 2020
5 Essential Tips to Plan a Successful Corporate Event Planning and hosting a successful corporate event can take a lot of time and hard work, as it is not an easy task. However, this kind of event can be a great way to bring exposure and attention to our... Jan 28, 2020
How to Design Happiness – 5 Tips Every Brand Should Follow Emotions play a huge role when it comes to buying products and services. That’s why, for decades, companies have focused their marketing campaigns on the notion of how their audience will feel when th... Jan 24, 2020
Graphic Design Trends for 2020 that Will Influence Visual Marketing A new year has just begun, and it is time to start thinking about our visual marketing strategies. Now, there is no doubt that graphic design plays a huge role when it comes to ads and advertisements.... Jan 17, 2020